Feeding the Hungry

CLIENT
Oshkosh Area Food Pantry

CHALLENGE
To design program logo’s that would blend with existing graphics across multiple platforms on a very tight budget.

OPPORTUNITY
New community grants allowed the pantry to develop programs for children and clients with diabetes. Marketing the programs in a fresh new way allowed us to reach a whole new audience.

SOLUTION
Design program logos that were fun and fresh and would appeal to a wide variety of clients. The graphic is upscale and solid with a contemporary feel. The colors are bold, and the illustrated style makes it friendly and approachable. The bold font treatment is tied to all the marketing materials.

REWARD
Knowing that people who need services to keep their families fed would be met with a fun and friendly graphic that would make them feel welcome and at home.